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Customer Profile

The business model of Cloud Video Management Solutions (CVMS) is about integrating clients’ Closed-Circuit Television (CCTV) cameras into a private virtual environment, serving all manner of organisations across the country. Using a range of globally-recognised video management solutions (VMS) platforms, the company manages the camera video data, metadata and in-built analytic algorithms. The level of service, management and redundancy offered by CVMS is second to none in the industry.


CVMS enables clients to host their CCTV cameras on virtualised VMS software as a tenant, delivering secure access via WAN backhaul (no internet), mobile, client software and public internet. Their solutions eliminate client concerns around owning, housing, updating and replacing their own equipment.

However, CVMS’s own business model remained exposed to these very issues: owning and managing the background hardware and software while trying to provide a robust environment. This placed an onerous CapEx burden on the relatively young company, hampering their ability to grow at pace, respond to demand and introduce new services.

Another area for improvement was the opportunity to move delivery onto a fully secure, private and scaleable managed WAN.


Vocus solution consultant Mark Knowles assessed CVMS’s needs and identified their reliance on on-premise physical hardware, lack of managed firewall services and having no key technical or solutions-delivery support as key stumbling blocks.

“CVMS has a unique positioning, offering the five leading technologies in video surveillance and a private, secure WAN solution: something no-one else in the world does,” says Knowles. “Their philosophy was very much about providing total flexibility, so whatever a client needed they would do it, including offering all the benefits of cloud-based solutions.”

To do this, CVMS operated a large storage array on its own premises. While this worked, and was an accepted way of operating, it meant CVMS faced significant ongoing reinvestment every couple of years. Knowles knew there was a better way. “Once we examined their operations in detail, and especially how their clients interact with the services CVMS provides, we saw the opportunity to move them to a dynamic, secure and virtual cloud environment.”

At first, Jason Binedell of CVMS was in two minds about making any significant change.

“Our whole system was running effectively, and we had a unique offering that was successfully entering the VsaaS market,” he says. “So it was a bit of a jump. We had looked at co-location as our first major tech migration, alongside other options. But as we looked forward, knowing a big change was inevitable, we could see how much more flexibility and scalability the shift to Vocus could offer. They made a really good case for change.”

CVMS’s existing VMS platforms were migrated into Vocus’s purpose-built facility, with Vocus taking on responsibility for upkeep, investment and upgrading the virtual environment. It meant their storage and other infrastructure needs were now an on-demand service. “It just opened up so many possibilities, and worries about servers crashing or power outages were instantly gone,” affirms Binedell.

The overriding concern was to deliver the scalability CVMS lacked in their existing CapEx model. Built on an Infrastructure-as-a-Service platform (IaaS), the solution Knowles and his team devised was built around CVMS’s private WAN: an essential part of the company’s unique offering.

Extending this between the new Cloud service and CVMS’s office, it incorporated Firewall-as-a-Service as part of the critical security and privacy required for offnet connectivity. It also allowed the secure testing of new technologies and VMS options, machine learning engines and neural network integrations off-site.

“Any nervousness about compromising the uniqueness of our offering quickly disappeared,” says Binedell. “Vocus took care of everything at the back end, so we could concentrate completely on the front end: our customers’ needs and our services.”

“Being able to provide Infrastructure-as-a-Service can be a total liberation for companies like CVMS,” says Knowles. “They never have to think again about server upgrades; they can scale up or down instantly with complete flexibility and, with a modular Quality-of-Service approach, they can add other services and revenue streams whenever they need it, with seamless prioritisation.”

For the team at CVMS, the new way of working has already seen them take on new clients and offer new services. “We’re glad to be out of the hardware game,” says Binedell. “It might have seemed a leap, going onto a monthly spend out of OpEx and putting so much faith in Vocus. But, if we didn’t, we simply wouldn’t be where we are now.”